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- Hone in on your specialty – you can’t be a jack-of-all-trades
- Discovering Your Ideal Client
- The Secret of the USP – Or Why a Unique Selling Proposition Helps Seal the Deal
- Building an Unforgettable Online Presence
- The Art of the Free Consultation Call
- How to Make Saying “Yes” a No-Brainer
- Instant Credibility – In Hardcover
- Show Off Your Expertise With Well-Placed Testimonials And Case Studies
- Pricing Is Critical – But Not For The Reasons You Might Think
- Practice What You Preach: It’s Not Just A Cliché
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